1952 - 2010
Founder of Nectar
Mosta born Charles Abela started Nectar from humble beginnings together with partners in 1991. Previously Charles had spent over 20 years as wholesaler in the tobacco and confectionary sector, where he gained valuable market experience. By 1997 he took full ownership of the company and in a relatively short time under his able direction, Nectar thrived and prospered into a foreword looking young company. His four children are today the present Nectar Directors.
Also a keen sportsman Charles gave his share in the local village football club where he was also elected president in 1999 and under his leadership the club reached new heights. The home ground of Mosta FC was named Charles Abela Memorial Stadium for his endless work and perseverance for the successful implementation of this project.
Our Origins and Milestones
1997: Abela family takeover
2003: Consolidated Headquarters
2003: Sweetsource Acquisition
Through its acquisition by the shareholders of Nectar, Sweetsource came back to life and from near-bankruptcy to a thriving company. The new Directors took immediate steps to correct its strategy by implementing their proven formula. The first critical steps were to gradually eliminate loss leading branded products already distributed by other local agents, and streamline the Company’s portfolio to better concentrate on marketing its exclusive brands.
The impact of the new strategies produced instant results. With the merger of Administration, Warehousing, Marketing and Finance Departments, and the implementation of all IT processes and systems, a synergy was created to rapidly boost Sweetsource’s efficiency.
2005: ISO Certification
2006: Wrigley Division
2010: NectarActive™ Market Navigator
2012: Premises Extension
2012: Food Service Division
2013: Nestle Frozen Products
2015: Calleja Fisheries Acquisition
2016: 25th Anniversary
During this year, the Directors made a decision to merge all the operating companies: Nectar, Sweetsource and Calleja Fisheries under one Nectar umbrella.
The company also embarked on a rebranding process by launching a new evolved logo that is more fresh and lively for today’s environment. As part of the rebranding process the company re wrapped all the company vehicles, revamped the website, and launched new uniforms.